Launched in 2004 and composed by Carlos Benaïm, Dominique Ropion, and Olivier Polge, DIOR Pure Poison is a luminous white-floral that explores seduction in its purest, most modern form. The brand highlights a captivating duality innocent yet magnetic built around orange blossom, jasmine, gardenia, amber, and sandalwood.
OLFACTORY NOTES
Top: Jasmine, orange, bergamot, Sicilian mandarin
Heart: Gardenia, orange blossom
Base: Sandalwood, white amber, cedar, white musk
BOTTLE & DESIGN
Presented in the signature curvaceous Poison flacon, Pure Poison appears in a luminous white presentation that mirrors the fragrance’s “pure” white-floral theme—an elegant, instantly recognizable DIOR silhouette.
STORY & POSITIONING
Pure Poison feels airy and addictive: sparkling citrus and jasmine unfold into creamy gardenia and orange blossom, settling into a soft trail of musks, amber, and sandalwood. It’s an effortlessly feminine DIOR women’s perfume that balances freshness with sensual warmth for day-to-evening wear.
Country of Origin: France
Manufacturer: Parfums Christian Dior (S.A.)
Address: 33 Avenue Hoche, 75008 Paris, France
Country of Manufacture: France (Dior fragrances are produced at the Maison’s facilities including the historic site in Saint-Jean-de-Braye).
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