Lattafa Jasoor is a confident, modern spicy-woody Eau de Parfum that opens with a crisp, juicy blend of apple brightened by bergamot and a cardamom spark, moves through an aromatic heart of lavender touched with tobacco and geranium, and settles into a smooth, masculine drydown of tonka, leather, patchouli, and vetiver for lasting warmth and presence.
Launch & Perfumer
Launched in 2023. Perfumer not disclosed by brand.
Olfactory Notes
Top: Apple, Cardamom, Bergamot
Heart: Lavender, Tobacco, Geranium
Base: Tonka, Leather, Patchouli, Vetiver
Story & Positioning
Named for “courage,” Jasoor is positioned by Lattafa as a bold, polished signature that balances fresh fruit and spice with suave tobacco-leather warmth equally at home on a night out or a sharp daytime fit. In community comparisons, it’s frequently linked to Valentino Uomo Born in Roma Coral Fantasy, making it an appealing value play for fans of that sweet-spicy, aromatic style.
Bottle & Design
A tall cylindrical glass bottle encased in a gold lattice of embossed words—“BOLD,” “BRAVE,” “DESTINY,” and more—over clear juice; paired with a matte-black, word-embossed presentation box with gold branding.
Country & Manufacturer Details
Country of Origin: United Arab Emirates
Manufacturer: Lattafa Perfumes LLC
Address: Emirates Industrial City, Al Sajaa Industrial, Sharjah, UAE
Country of Manufacture: United Arab Emirates
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