Fresh citrus brightness meets cool herbs and clean woods for a confident everyday signature. United Dreams Aim High opens with a sparkling trio of grapefruit, bitter orange, and lemon, then lifts into an aromatic heart where mint, sage, geranium, and a touch of nutmeg add crisp energy, before settling on a modern base of vetiver, patchouli, amber, and moss that feels polished, versatile, and quietly masculine.
Launch and Perfumer
Launched in 2015. Perfumer not disclosed.
Olfactory Notes
Top: Grapefruit, Bitter Orange, Lemon.
Heart: Mint, Sage, Geranium, Nutmeg.
Base: Vetiver, Patchouli, Amber, Moss.
Story and Positioning
Aim High belongs to Benetton’s United Dreams collection, created around optimistic messages and easy-to-wear profiles. The men’s trio introduced in 2015 included Go Far and Be Strong alongside Aim High, and the line has continued to grow with later releases such as Together for Him in 2019 and the greener Forever Green Him and Green Cactus For Him follow-ups. If you enjoy lively citrus aromatics with a clean, woody dry down, Aim High lands right in that sweet spot for daily wear and casual gifting.
Bottle and Design
The bottle is a compact, clear glass block with beveled shoulders that catch the light, topped by a glossy metallic cap that gives a neat, solid press. A crisp white label runs across the front with UNITED DREAMS in bold type and the green United Colors of Benetton tag, creating a clean graphic look that reads modern and sporty on the shelf.
Country of Origin: Italy.
Manufacturer: Puig.
Address: Villa Minelli complex, Ponzano Veneto, Italy
Country of Manufacture: Spain.
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